Last week, Thursday, I embarked on my first (but, certainly not last) adventure to Maui, HI. We stayed at a beautiful resort in Kanaapali with a 180° view from the islands protruding out of the Pacific to the giant mountain on Maui. It was truly magnificent. My reason for going …
Read More »2 Horrifying Re-Brands & What To Do Instead
Branding is a tricky thing. On one side, branding is super powerful and polarizing. Good branding can even create fanatics and cult-like followings. On the other side, if you “try too hard” or miss the mark even a little bit on your branding, you’re in deep water. And it’s super …
Read More »How To Use Google Form For Collecting Survey Results, Testimonials (and even payment)
Here’s a little hidden gem… It’s called Google Forms. (I learned of this from my buddy Thomas Bouwman several months ago) Ever since then I’ve been using it to (1) collect testimonials and (2) survey my audience. But, there are many other ways you can get creative with Google Forms… …
Read More »3 “Seasoned” Tips For Finding The PERFECT Outsourcer For The Job
If I showed you some of the possible projects that you can outsource (and, in many cases, that I have actually outsourced)… You’d be AMAZED! …And because I do enjoy your amazement, I’ll share one such project at the end. I must warn you though… SPOILER ALERT: When you see how …
Read More »7 Things You Can Outsource On Fiverr.com (#7 is my favorite! haha)
Ever need to get something done, but you (a) didn’t want to do it, or (b) just didn’t know how to do it? Yeah… Me too! …And one of my favorite places to get some pretty awesome work done {quickly} is this neat place called Fiverr. You may have heard …
Read More »How To Activate Your Customers Imagination: Using Future Pacing
Ever hear of future pacing? It’s a pretty neat way to activate your prospects imagination – to pull them out of their “current situation” and into the possibilities of a great future situation. It’s not difficult to do, and it DEFINITELY does not need to be weird. {although… some folks …
Read More »A Simple 3-Step “Blueprint” For Building A Strong Brand
Want a strong brand…? One that attracts hoards of new people to you and almost automagically transforms them into fans of your content and loads your bank-account with commissions and royalties…? Who doesn’t, right?! Well, although we only touch the surface here… If you capture the BIG picture from this …
Read More »The Delicate Art Of Break-Taking (A CEO-Leadership Story)
Hustle, hustle, hustle! BURN OUT! There’s a common trend for the typical entrepreneur. Know what I mean? I’ve been doing this for years and years… Busting my ass, working long and hard… thinking that I’m gonna be fine. I’ve got lots of energy… I’m healthy… I don’t feel tired… Then …
Read More »How To Master Being A “Jack Of All Trades” (and why it’s OK)
Ever hear the phrase… “Jack of all trades, master of none?” I used it hear it all the time, but not in reference to me directly. I did take it to heart, though, like most of us DIY entrepreneurs do. We feel like we really do need to learn and …
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