The holiday season is upon us, and there is so MUCH opportunity for YOU as a business owner and entrepreneur.
…And while most folks are kicking back, relaxing, and toning down their marketing voice…
I’ve got some COUNTER advice for you. (which does not mean you have to stop relaxing and enjoying yourself… Definitely keep that up. I know I will be)
So, here it is…
5 Tips To MAXIMIZE The Holiday Cheer
The first one is SO obvious, it hurts.
I’ve actually heard multiple arguments for “not selling as much” because “well, the holiday season is here and people just aren’t buying as much…” Huh?!
Actually, there’s so much “buyers buzz” going around right now, that it’s the BEST time to sell your info courses, products, services, and what-have-you.
So the first tip here is…
Keep Selling (even consider ramping up your marketing)
Now, is a GREAT time to sell.
So, if you’ve been kicking the idea around for a new course… create it, and launch it now. Get it into the marketplace fast!
If you’ve got a few affiliate programs that you’ve been wanting to promote stronger… build a funnel and get to it.
Capitalize on DEALS
Not only are the “buying vibes” in full motion right now, the “deal-hunters” are about!
Who doesn’t like a good deal? We all LOVE paying less for more.
So, if you’re going to sell during the holidays, find simple ways to create DEALS. Wether it be a 20% coupon code for a course… or a SUPER BONUS (that you only give away during the holidays)
Tip: You can create a holiday package ONCE and only sell it or give it away as a bonus during the Holiday Season. Pretty cool way to create a unique urgency to buy now (from YOU).
Now, I must admit, I’m not the type of person who buys because “proceeds are going to a cause.” But, I do know that a LOT of folks are.
So, if you’ve like to capitalize on your buyers charitable-gene, then advertise that you’ll be giving 10%… 20%… 50% to a foundation or charity of your liking.
Just the other day I told Kayla that a super cool way to get a surge of buyers on Black Friday would be to give 100% of the profits away.
Obviously, this isn’t a “profit-move” but now you’ll have a HUGE list of buyers who you can sell other things to later on.
Don’t Be Afraid to Be Cheesy
Just a few years ago, I would have probably not said this…
As I’ve matured a bit, I recognized that humor, good fun, and silliness is sometimes the BEST way to attract new prospects and customers.
We all want to have some fun… And it’s definitely okay to PLAY and create some cheesy “santa-puns” and silly deals. You’ll see me using different words unique to the holiday season as we get closer to Christmas too.
Instead of “a whole lot of valuable bonuses” we might say “a full sleigh of bonuses.” Have fun with it.
And finally, our Fifth tip…
Keep up the Pace!
…or for some… PICK UP THE PACE!
The holiday season only lasts about a month… after that, we’re into a new year and it’s time to get back to the grind!
Now, I don’t have to say much about this, because this single question will do it justice…
You tell me…
Would it feel better to “get back into the grind” from SCRATCH? or…
Would it feel much better to “not have to get back into the grind” because you were already hustling and setting yourself up to “leap into the new year”?
Do the work NOW.
You’l LOVE yourself for it later.
This doesn’t mean to be hustling your face-off at the expense of enjoying the holiday seasons cheer. Have a ball! It doesn’t take a lot to show up in BIG ways.